Browsing Recreation and Leisure Studies by Author "Zou, Pengbo"
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Image versus Position: Canada as a Potential Destination for Mainland Chinese
Zou, Pengbo (University of Waterloo, 2007-05-17)The potential of the Chinese outbound tourism market is substantial; however, research on this market to Canada is limited. This may be due, in part, to the lack of Approved Destination Status (ADS). This study examined ...